Demand Headlines

Complementary
"Salmonella outbreak! peanut butter and jelly makes consumers go nuts  "

Substitute
"Huge mob breakout; Nike goes bankrupt as Adidas swoosh in business"

Elastic
" Coca Cola sinks in business, polar bears finds new home with Pepsi"

Inelastic
" Tooth Brush goes up to $7, customers still brush by with a smile"

http://media.photobucket.com/image/recent/photomama/toothbrush.jpg

During the years of 2014-2015, the United States have been suffering from an economic crisis, such as people out of jobs and skyrocket prices, it is hard for anyone to make amends. But even through these downturn of events, customers still manages to brighten with a cheerful smile everyday through nothing but the magical use of a toothbrush. When received with such news,  news reporters nationwide reacted with skepticism, " How could people in such harsh economic conditions have the courage to spare a single toothbrush for $7? Aren't there other cheaper alternatives to this problem?" The answer is no.
When we interrogated Amy Smith, a health specialist at OSU, she responded " the answer is simple, we need toothbrush to survive, it is a necessity that cannot be replaced, like that of the toilet. The habit of brushing our teeth is not only sanitary but also good in maintaining a healthy body" She then leads us to her lab and explains project WT (whiter teeth) which was funded by the government in finding better alternative ways for cleaning our teeth. During her research, Amy tested 3 items, 1) bubble gum 2) tooth pick and 3) napkins and the end result was not so effective compared to the tool of the toothbrush. First, although bubble gums could eliminate bad breath, it does not make up for the fact that it can't clean teeth but destroy teeth for that typical bubble gums are sugary and is a main culprit for cavities. Test tool number two the tooth pick did not go as planned either. Even though it's good for cleaning the nitty gritty in between teeths, it's still impossible to cover the entire base of our teeth using such small and skinny object. Finally, the napkin which was ineffective because again, it's hard to use and another, it's hard to reach cracks. Overall, the lesson here is, we NEED toothbrushes. It's better to suffer the consequences now then to face more or even harsher and costly ones in the future, so pay up and brush up! and keep that smile on!